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    Director, Marketing & Communications, Asia Pacific & Japan

    Join us as we pursue our disruptive new vision to make machine data accessible, usable and valuable to everyone. We are a company filled with people who are passionate about our product and seek to deliver the best experience for our customers. At Splunk, we’re committed to our work, customers, having fun and most importantly to each other’s success. Learn more about Splunk careers and how you can become a part of our journey!

    Splunk is seeking an experienced Corporate Communications Director to lead our APAC Digital, Marketing Campaigns and Public Relations/Social Media teams. Reporting to the Senior Director, APAC Marketing, you will oversee and be responsible for building and growing Splunk’s capabilities and efficient execution in digital, marketing campaigns and PR, while leading a high performance team. You are responsible for driving marketing pipeline, drive lead gen and persona acquisition, and amplify the Splunk brand.

    In this role, you will be instrumental in leading, developing, managing, and accelerating in those core marketing disciplines with full responsibility for delivering marketing KPIs through your in-depth experience in marketing funnel management and demand generation. You will lead a team to deliver relevant, timely, and effective regional and in-country marketing programs with data-driven results.


    Digital Marketing

    • You will be instrumental in enhancing and growing our Digital Marketing capabilities to drive meaningful brand and business impact
    • You are responsible for pipeline contribution and marketing metrics attainment
    • You will lead the strategies, plans and execution tactics of digital marketing programs through brand and performance oriented digital channels with content syndication being one of them
    • Drive coordinated and consistent execution of Digital Marketing programs across APAC and Japan and tracks performance consistently against KPIs with the ability to draw insights and learnings from performance data
    • Collaborate closely with global digital marketing team on globally executed programs for APAC

    Marketing Campaigns

    • Lead integrated campaigns with multi marketing channels to deliver a customer-centric experience, consistent messaging and activation across the region
    • Responsible for activation of global nurture campaigns to grow pipeline through close collaboration with global campaign and product marketing teams.
    • Creative in developing and overseeing APAC nurture campaigns customized for the region
    • Interlock with regional demand gen teams for consultative feedback and to grow a healthy pipeline
    • Responsible for accelerating top of the funnel leads into next pipeline stage

    Public Relations (PR)

    • Oversee APAC Public Relations program and executive profiling in close partnership and alignment with global teams, regional spokespeople, and regional marketing and sales teams
    • Instrumental in ensuring Splunk’s differentiators and propositions are effectively communicated and mentioned in the media with a focus on business media
    • Responsible for press briefings at Splunk’s marquee events
    • Work with and oversee APAC PR agencies

    Social Media Marketing

    • Oversee the development, planning and execution of APAC social media marketing strategy to increase Splunk’s share of voice and engagement on social media
    • Launch influencer program to drive thought leadership, brand awareness and pipeline for APAC
    • Develop and launch strategy to increase awareness and outreach of Splunk on local and international social media channels

    Customer Marketing

    • Oversee APAC customer marketing programs to achieve more customer stories and grow a pipeline of good stories
    • Work closely with field teams in identifying and securing customer speakers for Splunk marquee events and press opportunities
    • Develop channels to broaden regional outreach and awareness of Splunk’s customer stories


    • Proven 15+ years experience as Marketeer with multi marketing channel experience in preferably B2B enterprise software companies and minimum 8 years of experience effectively leading and motivating experienced, geographically dispersed teams across APAC and Japan
    • Demonstrated track record delivering successful marketing programs in hyper growth software/cloud companies
    • Proven experience in all three key areas of Digital, Campaigns and PR management with strengths in at least two
    • Highly experienced in leveraging multi marketing channels and in targeted persona campaign development and buyer cycle based campaign execution
    • A career path that demonstrates increasing levels of responsibility and shown success by delivering measurable marketing results.
    • Experienced in effective budget management and ensuring budget is optimized with results to show
    • Ability to roll up sleeves and do what it takes to deliver value and impact to the business
    • Ability to derive insights from data
    • Ability to manage time and priorities to execute high quality deliverables.
    • Possess a strong growth mindset and always curious
    • Strong written and verbal communication skills

    We value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.

    Splunk's Hiring Practices
    Splunk turns machine data into answers. Organizations use market-leading Splunk solutions with machine learning to solve their toughest IT, Internet of Things and security challenges.
    Individuals seeking employment at Splunk are considered without regards to race, religion, color, national origin, ancestry, sex, gender, gender identity, gender expression, sexual orientation, marital status, age, physical or mental disability or medical condition (except where physical fitness is a valid occupational qualification), genetic information, veteran status, or any other consideration made unlawful by federal, state or local laws. Click here to review the US Department of Labor’s EEO is The Law notice. Please click here to review Splunk’s Affirmative Action Policy Statement.
    Splunk also has policies in place to protect the personal information candidates disclose to us as part of the application process. Please click here to review Splunk’s Career Site Privacy Policy.

    Splunk does not discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Please click here to review Splunk’s Pay Transparency Nondiscrimination Provision.

    Splunk is also committed to providing access to all individuals who are seeking information from our website. Any individual using assistive technology (such as a screen reader, Braille reader, etc.) who experiences difficulty accessing information on any part of Splunk’s website should send comments to accessiblecareers@splunk.com. Please include the nature of the accessibility problem and your e-mail or contact address. If the accessibility problem involves a particular page, the message should include the URL of that page.

    Splunk doesn't accept unsolicited agency resumes and won't pay fees to any third-party agency or firm that doesn't have a signed agreement with Splunk.

    To check on your application click here.


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